We are a full service jewelry store located in the heart of downtown South Milwaukee at 2110 10th Avenue. Our focus has always been providing a wide range of choices for the discriminating jewelry shopper who seek excellent value in fine jewelry. To this end we design and provide much of our jewelry to meet our customer's tastes and expectations for quality and style.
   We carry loose diamonds, colored stones, pearls, add-a-pearl necklaces, watches, chain, 24K gold roses and lacquered roses. Jewelry repairs are done on the premises and we also do watch repair, Donn is a master watchmaker. 
   Donn travels to Antwerp, Belgium, the diamond capitol of the world, each year to hand pick our diamonds and he can hand pick one for you too. 
 
    Sixty five percent of all the worlds diamonds are cut and polished here, this is the reason Donn goes to Antwerp to choose our diamonds. For more information on Antwerp click on the link below.
 
Guide to Antwerp Belgium
 
MEET OUR STAFF

Donn: Certified Master Watchmaker, Master Goldsmith, Sales  29 years

Ann: Goldsmith, Layaways, Sales  22 years

Mary: Pearl and Bead Stringer, Engraver, Small Repairs, Sales  14 years

Beth: Inventory, Small Repairs, Sales  6 years

Carmen: Gemologist, Appraisals, Sales  2 years

 
 
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